Planning Data
Simplified data publishing for local authorities
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Martin Gray – Senior GOV.UK Interaction Designer
I'm Martin Gray, a Senior Interaction Designer specialising in Government services, accessibility, UX and UI design for UK government departments including HMRC, DWP and Planning Inspectorate.
I design accessible digital services that simplify complex systems, improve usability and support better outcomes for users.
Contact meSelected work
Each project shows my role, approach and measurable impact.
HMRC
Reduced friction in complex tax journeys
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Planning Inspectorate
Simplified appeals and evidence submission for public users
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DWP Digital
Made PIP case reviews more accessible
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Muddy Boots Software
Redesigned dashboards and built a design system
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Confused quote process
Increased quote conversion through UX optimisation
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Healthspan
Reduced checkout drop-off and improved mobile usability
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Confused homepage
Improved acquisition through A/B tested usability redesign
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Repvault application
complex reputation insight at a glance for risk intelligence users
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Government web designer
I'm Martin Gray, a Senior Government Web Designer and Interaction Designer with over 20 years' experience designing accessible digital services for UK government departments including HMRC, DWP, DEFRA and the Planning Inspectorate.
I specialise in transforming complex government processes into simple, accessible online services using the GOV.UK Design System, user-centred design and accessibility best practices.
From discovery and prototyping through to user testing and delivery, I help government teams create services that meet user needs, pass service assessments and improve task completion rates.
Clients
Trusted by teams at organisations like…
Skills
Expertise across the full spectrum of user-centered design and development.
UI Design for Digital Products
I design user interfaces that are on brand and development-ready interfaces. Production ready visuals based on wireframes.
GOV.UK Prototyping
5 years designing and prototyping GOV.UK services. Published on the web via Github and Heroku.
Interaction Design
Designing accessible digital services used across UK government departments.
Accessibility
I ensure digital services are accessible to all users, following WCAG guidelines and Government service standards.
Wireframing
I sketch ideas, design layouts and turn them into interactive prototypes for user testing.
Design Systems
I build and maintain consistent design patterns and interaction components for scalable products.
Interaction design blog
Articles about design patterns, prototyping, accessibility and interaction design.
Using AI in Prototyping - Case Study by Martin Gray
Using artificial intelligence to help build accessible GOV.UK charts using chart.js for prototyping and testing with users.
GOV.UK Interaction Designer: What the role actually involves
Have you ever wondered what is a GOV.UK Interaction designer and what do they do? Read this and find out how it affects you.
Asking for user feedback within the product
Asking for user feedback from directly within the Muddy Boots software product using Intercom, an in product communication tool.
Testimonials
Feedback from designers and product teams I've worked with.
"I reported into Martin whilst at Healthspan and found him to be controlled and professional under pressure, offering solid creative solutions. More importantly he was a pleasure to work with."
"I've had the privilege of working with and being managed by Martin. He truly understands brand and how to best use it effectively in the digital space. Hardworking, forward thinking, and a great team player."
"Martin was my Senior when I started my first design role at Confused.com. A fantastic and relatable manager with an inspiring and clear approach to design projects and stakeholder management."
About Martin Gray
Martin Gray is a UK-based Government Web Designer, Interaction Designer and UX specialist. He has delivered digital services for HMRC, DWP, DEFRA and the Planning Inspectorate, helping government organisations create accessible, user-centred services that meet GOV.UK standards.
His work focuses on:
- Designing accessible digital services that meet WCAG guidelines
- Simplifying complex user journeys and reducing user error
- Improving completion rates and task success
- Building scalable design patterns and systems
Martin combines interaction design, front-end prototyping and accessibility expertise to deliver services that are usable, compliant and effective at scale.
He is available for Senior Interaction Designer contract roles across the UK, including remote and hybrid projects. Contact Martin Gray
Let's work together
Get in touch to discuss your project or contract needs.
20+ years
GOV.UK Designer
Remote & hybrid
Available for remote and hybrid contracts across the UK. I work as a Government Web Designer and Senior Interaction Designer, helping organisations deliver accessible digital services, improve user journeys and create better outcomes through user-centred design.
Experience includes HMRC, DWP, DEFRA, Planning Inspectorate, Healthspan and Confused.com, covering GOV.UK services, e-commerce platforms and large-scale digital transformation projects.